Analysis
Regular performance analysis is essential for successful SEO implementation. This step involves analyzing various data points to understand which strategies are working and where improvements are needed. Traffic sources, user behavior, and rankings are tracked using Google Analytics, Search Console, and other tools.
Research
The SEO journey begins with in-depth research. This step involves analyzing your business, industry, target audience, and current SEO performance. Key tasks include competitor analysis, website SEO audit, and site and server analysis.
Content
Creating quality content is a big part of SEO success. Blog posts, guides, and sales copy are all created to attract new visitors to your website and increase its ranking.
Keywords
In this step, the most relevant and profitable keywords for the business are identified. This includes competitor keyword analysis, keyword mapping reports, and rank tracking.
Earned Media and Links
Emphasis is placed on gaining backlinks and media coverage to increase the authority and trust of the website. This stage involves link building through PR, guest posting, and influencer outreach.
Testing
SEO strategies are regularly tested to verify their effectiveness. Strategies are improved through A/B testing, user behavior analysis, and conversion tracking.
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- Overview
SEO or search engine optimization is a strategic process through which your website achieves high rankings in search engines. It increases organic traffic and improves business visibility.
- SEO Audits
SEO audits analyze the current status of a website. They monitor technical issues, on-page elements, loading speed, mobile responsiveness, and content performance.
- Keyword Research
The foundation of a successful SEO strategy is choosing the right keywords. This step involves finding keywords that your target audience searches for and that can drive more traffic.
- Link Building
Building backlinks increases the authority and trust of a website. Getting links from high-quality and relevant websites increases your rank in Google and increases organic visitors.
- On-page SEO
In this step, the internal aspects of the website such as titles, meta tags, headings, content, URL structure, and image optimization are improved to make it suitable for both search engines and users.
- Off-page SEO
Off-page SEO is the use of factors outside the website such as link building, brand mentions, social sharing, etc. to increase the authority and search rank of the website.
- Technical SEO
The technical aspects of the website such as site speed, mobile-friendly design, SSL certificate, XML sitemap, Robots.txt file, and crawlability are ensured so that search engines can easily understand it.